Avoiding talking about class, for a moment or two, one of the highlights of the day was lunch!! (isn't it most days?).
One of the participants Tammy Pearson is Vice President of a fast food restaurant chain called "Chick Fill A" and although I have never heard of them they have 1430 outlets, in 38 states and they turn over nearly US$3 billion in sales per annum.
The most interesting thing about it is their promotional campaign. In 1995 they started a themed series of advertisements which they are still running today (reminds me of ASB and Goldstein in NZ). Because it is a chicken restaurant they came up with the concept of using cows to promote Chick Fill A ( http://www.chick-fil-a.com ). I know it doesn't sound that appealing or effective so far, but bare with me.
In fact today they even had a a mascot cow (the poor guy inside must have been hot as all hell) with a sandwich board around its neck, upon which were written the words "Eat Mor Chiken".
I guess it just appeals to people, in a reverse reality and perhaps subliminal way.
Unfortunately I am unable to report that the sandwiches and associated fair where superb cuisine because they weren't. In fact they were pretty average, but that in a nutshell is American fast food for you.
When we were done with our pre-work for tomorrow we went off to a American College football (gridiron) game between Harvard University (Harvard Crimsons) and the "Browns", who I now know come from Brown University in Providence, Rhode Island.
The most amazing thing was that the Crimsons had at least 80 people kitted up in their gear standing on the sideline. I have no idea how many of them actually got game time, but there is a continual interchange of players as defensive and offensive plays take place. I don't imagine they need any real amount of aerobic fitness.
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